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 Oilheating Journal The leader... again and again. Our Annual Marketer Forum was the inspiration that sparked the formation of the Metropolitan Energy Council. As a result, millions of dollars have been raised for advertising to homeowners about the advantages of oilheating. Expanded into the East Coast Energy Council, it now reaches all over the East Coast. The Oilheat Task Force, another outgrowth of the Annual Marketer Forum, organized to fight suffocating government regulations-a vital benefit for the industry. Build with Oil , a cooperative effort by manufacturers and associations, was created and is run by Oilheating Journal. Its goal is to revitalize oilheat's growth in the new home market. As a result, impressive traveling displays, national advertising to custom builders, seminars for oilheating companies, and a continued presence at custom builder shows have all stimulated oilheat's new home market share. Oilheat Manufacturers Association (OMA), founded by Oilheating Journal as an an outgrowth of Build with Oil...the first and only trade association specifically for oilheating equipment manufacturers. NORA-National Oilheat Research Alliance. By bringing together key oilheating industry executives at the Oilheating Marketer Forum, run by our magazine, we played a key role in the organization of NORA. As a result, the oilheat industry is poised for significant growth. Heating oil company owners and managers rely on Oilheating to help them run and improve their business. They turn to our pages every month for news, views and solid sales help in these major areas:
Giants in the Industry contribute their expertise to our well-read pages. Oilheating Journal delivers these important consultants to its readers free each and every month. They include:
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| Oilheating magazine is designed to help owners and managers of local oil heat companies with research and evaluation of problems. Feature articles concern: the acquiring and retaining customers; dispatching and delivery efficiency; sales and service of oil heat equipment and air conditioning equipment; the science of residential and commercial-industrial oilburning; trucks and oil handling equipment, exclusive annual dealer forum and computers evaluation and use. Market research through field sampling is a regular monthly feature, along with annual analysis of service management and fueloil management. News items are divided among new products, manufacturers activities, industry groups, and names in the new departments. |